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The Connectorly HubSpot Data Model

This article provides an overview on data available from HubSpot to report with in Microsoft Power BI with Connectorly.

Nick Maxwell avatar
Written by Nick Maxwell
Updated over a week ago

Design Goals

We designed Connectorly for HubSpot and Microsoft Power BI to make it easy to report across the HubSpot CRM data set. We had the following goals:

  1. An easy to understand HubSpot data structure that provides simple access to the HubSpot CRM data...

  2. and works across multiple HubSpot Organisations so that you can report at the aggregate level...

  3. To make it easy to work in different date ranges such as years, halves, quarters, months and weeks...

  4. that includes support across 4-4-5 week ranges as well as the more usual calendar ranges.

To achieve these goals we have both simplified and enriched the raw data that comes from HubSpot, which are structured into Tables as described below.

Tables

Calls

Calls hold the details of inbound and outbound telephone calls, recorded either automatically through HubSpot dialling or entered manually.

Companies

Companies hold details of the Compaies in HubSpot CRM.

Contacts

Contacts are hold details of people in HubSpot. These are often related to Companies.

Dates

Deals

Emails

Meetings

Notes

Organisations

Quotes

Tasks

Tickets

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